Business Top 20


Business Superbrands is an annual listing of the UK's strongest business-to-business (B2B) brands. The brands are chosen by an Expert Council of B2B marketing experts and 2,500 individual business professionals from across the UK. Brands do not apply or pay to be considered.

The top 20 brands of 2016 are shown below. See the full results and a detailed explanation of the voting process.


1. British Airways

 

2. Apple

 

3. PayPal

 

4. Google

 

5. Microsoft

 

6. Visa

 

7. Virgin Atlantic

 

8. MasterCard

 

9. BP

 

10. IBM

 

11. American Express

 

12. Shell

 

13. Bosch

 

14. GlaxoSmithKline

 

15. Samsung

 

16. BT

 

17. FedEx

 

18. Johnson & Johnson

 

19. Boeing

 

20. Royal Mail