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The 2010 Annual contains detailed case studies on 80 much-loved brands, ranging from Coca-Cola to Thomas Cook and BT to Virgin. All major B2B and B2C sectors are represented.
The Annual also includes thought-pieces from industry experts, full details of the Consumer Superbrands and Business Superbrands selection processes and a complete listing of 2010's Superbrands.
The Annual is priced at £45 and is available from all good bookstores, by calling 020 7079 3310 or by emailing brands@superbrands.uk.com |