Consumer Top 20


First published in 1995, Consumer Superbrands is an annual listing of the UK's strongest consumer (B2C) brands. The brands are chosen by 2,500 members of the British public from a list that has been refined by an Expert Council of senior industry figures. Brands do not apply or pay to be considered.

The top 20 brands of 2018 are shown below. See the full results and a detailed explanation of the voting process.


1. LEGO

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2. Gillette

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3. Apple

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4. Andrex

 

5. Coca-Cola

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6. Disney

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7. Marks & Spencer

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8. Boots

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9. Heinz

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10. BMW

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11.  Cadbury

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12. Rolex

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13. BP

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14. Shell

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15. John Lewis

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16. Heathrow

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17. Jaguar

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18. Kleenex

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19. Visa

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20. Häagen-Dazs

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